PERSONAL PROJECT
The Museum of Contemporary Art is a museum specialized in contemporary art from the early 20th century to the present day. On the occasion of the celebration of the first decade of its permanent collection, we have been asked to prepare the publications intended to present the inauguration, report on the events and specifically know both the works and the institutional information.
CONCEPT
The symbol of the corporate image provided was used as the initial starting point in the structure of the forms that would be used in the publications, as well as the color palette, using the three corporate colors (red, white and black).
STRATEGY
The work covered the entire process of online and offline communication, presentation publications, as well as the creation of the art catalog in paper and ebook format.
